Umba

Umba, a digital bank for underserved African customers, needed a stronger brand for its market launch. I led the redesign, creating a new logo, color palette, typography, and visuals. Through brand guidelines, user-centric design, and integrated marketing, we improved recognition, engagement, and market positioning, driving growth and trust.

Year
2023
Client
Umba Plc
Project
Art direction,
Brand design
role
Brand Designer